Prepare to protect: Creating an effective social media crisis plan
Planning ahead to anticipate potential customer issues requires brands to think strategically about social media response management in a crisis.
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Plan to protect: Creating a crisis management plan
Prepare and document a crisis communication plan to ensure that all team members who handle direct messages and comments can solve customer complaints in compliance with your brand’s voice and strategy. The plan should be documented and socialized with all essential company stakeholders.
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HGS Digital has received ample recognition and ratings for the transformational digital experiences we’ve offered our 200+ clients across 10 industries.
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